Monthly Chamber Meeting/Luncheon
CHICKEN NOODLE SOUP & SALAD BAR
Clarify Your Message so Customers Will Listen
When it comes to talking about their businesses, many people are so close to their products or services they don’t know where to start. The StoryBrand Marketing Framework helps companies understand what customers are looking for so they can tell their story in such a way people listen. The human brain is drawn to CLARITY and away from confusion. If customers are confused about what you offer, they’ll look past you for somebody who can say it clearly. The StoryBrand Marketing Framework will teach you how to clarify your message and communicate to customers in a way that gets them to respond. Once you clarify your message, your website starts working for you, your team members are converted into a sales force and your customers speak a viral message that spreads. Companies that clarify their messaging win in the marketplace.
Tim Floyd is a StoryBrand Guide and gives a compelling presentation on the power of story for companies.